Kait & Avery (with their adorable three daughters) live in a Craiglist-revamped home in Minnetonka, MN. With white walls and neon accents, this home is filled with artwork painted by their daughters and other creations. Kait & Avery own a home furnishings business on Etsy that bring personality to their space.
Every piece in their home is unique and tells a story. A blanket knit by Avery's great great grandmother, or little antlers on the mantel that were found on the beach from vacation. Unique items that hold stories but are also held loosely. "You can't have nice things when you have three rambunctious daughters" they told me.
Kait and Avery needed new product photos to freshen up their online sales. I proposed we shot inside their house and capture more than products. Capture their everyday, neon filled, family centered, unique brand true to their products. A few weeks later, I got them submitted on Design*Sponge. Now, they have fresh product photos as well as national coverage. A win win!
To see their feature, click here!
Check out their Etsey shop here!
River Valley Worship was in the recording process of their new album Edge Of Heaven when we grabbed coffee. They knew what their album sounded like, but didn't exactly know what their album looked like. That's when the department leads said the greatest words a photographer could ever be told.
"Bethany, we 100% trust you. You just do you."
Going into this shoot, my number one priority was to not make this look like a band shoot. Yes, we had to line up the entire team for a photo, but to capture it the most organic and stylistic way possible. I approached this shoot as almost a fashion look book for a brand that made music their wardrobe. That each image would capture adjectives of what Edge Of Heaven sounded and who the people were behind it.
I brought in texture accents of prisms, chandelier crystals and double exposer to make each image interesting. I knew these images were going to be used for ads and graphic design purposes, so I made sure to grab intentional images as well as abstract material that could be used for design in the future.
From start to finish, this is one of my favorite projects. I had creative freedom to explore and a 15 person team to play with. Check out their music here! It's as refreshing as their white on white look. For more info, here's their site!
Who knew spray tans could look so good? I didn't.
The Glow Lounge reached out to me to capture fresh social and web content of their golden glows. We shot in Excelsior, MN, which happens to be the city of their new store launch. Capturing unique elements of the waterfront city including mural walls, Lick's ice cream and the docks made this shoot made the small city eager for the new business.
Right when you thought coffee couldn't get any cooler, these guys walk into the room. A husband wife duo started coffee cart a few years back and have been buzzing since. They'll do events, weddings, parties, you name it.
Coffee Cart needed fresh imagery to match their fresh demographic. We brought the cart to the studio, invited coffee connoisseurs, and did a live shoot. Besides having a successful shoot, Coffee Cart was also able to engage with future customers. A win win.
To lear more about them, click here!
I've been Cheerio's social media photographer since June of 2016. The job goes beyond taking cute little snapshots of the iconic cereal but involves strategy, prop shopping, styling, and using analytics to improve posts. From flat lays of cereal bowls to mommy blogger collaborations, it's been an amazing opportunity shooting for the General Mills brand.
Whitney VerMeer launched her new studio salon - The Aesthetic.
She had a dream, so much talent, a gorgeous space, but needed to splice it all together. Collectively, we brought together everything through imagery. We kept it classic with black, white, and structure for portraits. We kept the studio images clean and minimal. Once the launch date hit, she had everything needed to make a splash in the social media seen.
View her site here.
Baxter of California is a luxury men's care company. From colorful pomades to herbal facial scrubs, Baxter has it all. They reached out to get fresh product shots for their website and social media.
I incorporated their signature "Baxter Blue" into their images, while keeping it clean with marble and concrete. Adding other natural elements like sea sponges and bamboo boxes reminds you of Baxter's roots - keep it natural.
Need: Mae Mae & Co. came to me looking for photos that represented her unique culture and style, everything from the day-to-day routine to office life.
Solution: I wanted to make sure that every photo was styled and branded to reflect Mae Mae & Co.’s energetic essence. This meant working in lots of color and texture that highlighted the vibe, romance and life around artistic living. The viewer is left with an intimate, inside look.
Need: The Bogart’s team came to me looking for new photos for their website. They envisioned a gallery that captured the fun, light, carefree and delicious experience behind their doughnuts.
Solution: Wholesome, natural, and locally-sourced ingredients are a big part of this small shop. To bring the photos to life, I styled them so that the consumer could easily see each ingredient that goes into every delicious doughnut.
I'm a wildflower, give me some weeds, farmers market floral type of person. Shooting a lot of weddings, I see the typical tightly bunched red rose boutique frequently. Here me out, that style isn't bad. It's all preference. But why isn't there a good in-between of undone and elegant. Loon Slipper Floral is definitely that in-between. Mixing unique textures and tones creating florals in their original beauty. We teamed up to capture Loon Slipper Floral's Valentine's lookbook. Romantic colors and delicate arrangements that will make any girl swoon.
Need: Brave is an annual women’s conference. In the past, they’ve portrayed a girly, fluffy and tame image, but this year, they wanted to go for strong, confident and bold.
Solution: To focus the attention on the image and create a dramatic look, I created black and white images and added some greying effects. In these head shots, the clothing and makeup was very minimal so the focus is solely on the raw, fierce expressions of each woman.
Need: Kikikoyote Jewelry created pieces that represent the beauty in simplicity. Kris, the owner and designer, wanted the Winter Lookbook to showcase the elegance in minimalism.
Solution: Creating product shots that looked more like an artful portrait session, we used simple clean backdrops and clothing to match. Capturing movement, unique cropping, and intensity in editing, the images compliment Kikikoyote's artful peices.
From start to finish, I love Gatherwear. I might be biases because my best friend starting the company, or maybe because I'm all about minimal poppy, but I do have good reason. Gatherwear is a table top good company that is launching their first collection of bowls, 01. Imperfect edges, hand painted pattern, and the perfect size, these bowls are a kitchen classic. Here's what Gatherwear said when announcing the 01 collection:
Today I am beyond excited to announce my very first collection of tabletop goods, Gatherware 01! Gatherware was birthed out of simple thought: what is it about the dinner table that draws us together? Obviously, some really basic answers come to mind. Family, friends, food, holidays. I'd like to tell you I have a really profound answer to this question. But I don't. I decided that I liked gathering around tables, so I wanted to make a product that could contribute to that somehow. Ta dahhh! So there you have it.
We shot the Gatherwear bowls in two different ways. The process behind the product and the enjoying of the product. While keeping the minimal clean look, we brought color and life to these beauties. Collection 01 has been a dream to work with and I cannot wait for the countless more collections to come.